'468 Ways to Show Emotion' is a project in which I explored ways type can represent human emotion. This led me to create the typeface 'Emotive Sans', a typeface representing the extremities of happiness and sadness. This typeface helps bring humanisation and emotional resonance to digital type design.

Letterforms were created in blender; using various gravity and physics tools to inflate and deflate the base typeface 'Helvetica'. Capturing the various stages of the type inflating and deflating allowed to create different weights/extremities within my typeface.

In the final presentation of this project I brought the typeface to life using Adobe Firefly. Using my letterforms as a structure I added an inflated/deflated effect...